The statistics are telling us that it’s been a great year for the golf
trade so far. Participation and sales are up and hopefully the golf market will
remain resilient in the face of an unsettled political environment (again
statistics suggest that it usually does), which gives a good general indication
that the year will end on a high. Fingers crossed.
write this, we’re making final preparations for the series of meetings the BGIA
has booked in the diary for The Open Championship. Not least of which will be a
BGIA Executive Board meeting and of course The Open Industry Lunch which we
host in conjunction with SPORTS MARKETING SURVEYS and The Golf Foundation. The
lunch will be attended by over 130 senior players in golf industry, it is
a fantastic networking opportunity and all BGIA members get 1 x Free place.
the R&A’s announcement that it will introduce ‘Ready Golf’ at its 2017
amateur championships the BGIA are calling on all the UK golf associations to
actively encourage the adoption of this solution to the problem of slow play.
the BGIA’s aims is to Support and champion
growth and participation in golf, we therefore actively encourage the
implementation of all solutions that address the issue of slow play which hampers
the enjoyment of golfers. We urge other associations to promote the idea that
Ready Golf is just common sense, players should take a moment to evaluate, one
practice swing and execute without delay when it’s their turn.
average round time could be reduced by even just 15 minutes, it would not only
make it easier to attract new golfers to the game, it would also increase
enjoyment for existing golfers, encouraging them to play more regularly. It
will also help to increase capacity on busier courses.